Cybersecurity specialist Gen Digital acquires MoneyLion in $1bn deal
US cybersecurity firm Gen Digital has entered into a definitive agreement to acquire New York-headquartered consumer finance platform MoneyLion for around $1 billion.
The deal will see Gen pay $82 per share in cash, along with various contingent value rights (CVRs) agreements.
Gen says the acquisition is anticipated to close in “the first half of Gen’s fiscal year 2026”.
Gen, which operates a suite of cybersecurity brands including CCleaner, Norton, Avast, Avira, AVG, LifeLock, and ReputationDefender, provides cybersecurity, identity protection, and online privacy services to over 500 million users across more than 150 countries.
With its purchase of MoneyLion, Gen aims to extend its identity solutions to offer “comprehensive financial wellness”, leveraging MoneyLion’s personal finance platform which features money management and credit-building services.
Speaking on the deal, Vincent Pilette, CEO of Gen, says: “By bringing MoneyLion into the Gen family, we’re not only helping people protect what they already have, we’re extending our capabilities to enable people to better manage and grow their financial wealth.”
Gen adds that with MoneyLion, it has acquired a “scaled and proven B2B2C white-labeled AI recommendation platform” serving over 18 million customers, which it says will help “broaden and diversify Gen’s customer base”.