Visa rolls out flexible payment solution in US and UAE with Affirm and Liv
Payments giant Visa has announced the expansion of its Flexible Credential solution to the US and the UAE through partnerships with buy now, pay later (BNPL) fintech Affirm and digital bank Liv.
Visa’s Flexible Credential solution will be rolled out with Affirm and Liv
Launched in May earlier this year, Visa Flexible Credential enables users to pay from different account funding sources with a single card.
The company says the solution offers “greater choice and control” over how people pay by allowing users to switch between credit, rewards points, debit, and BNPL options during a card transaction.
The offering has been available in Asia for over a year, and since the launch of the Olive Card in Japan with Sumitomo Mitsui Card Company (SMCC), Visa claims that more than 3 million users have benefited from the new solution.
Affirm will utilise Visa Flexible Credential for its Affirm Card, enabling its 1.4 million US customers to either pay for purchases upfront or choose to pay over time.
Meanwhile, in the UAE, Visa has partnered with Liv, the challenger launched by Dubai-based Emirates NBD in 2017, which will utilise the technology to enable customers to access multiple currency accounts from a single card when making payments.
The offering will initially support five currencies: USD, Canadian dollar, British pound, Australian dollar, and euro.
