Luxury investments platform Konvi acquires competitors Diversified and Fractible
Konvi, an online platform facilitating fractional investments in luxury assets based in Dublin, Ireland, has acquired French investment platforms Diversified and Fractible for an undisclosed sum.
Konvi acquires Diversified and Fractible in France
Like Konvi, Diversified and Fractible also issue securities to retail investors for assets in luxury items like watches, art, wine and vintage cars, with a focus on democratising access to an asset class that has typically been reserved for high earners and institutional investors.
The acquisitions have enabled Konvi to tap what it describes as the “key market” of France, with the platforms’ current investments set to transfer to its app this month.
With this, Konvi now claims to serve 50,000 customers and states that it’s “eyeing more acquisitions in the near future” intending to further penetrate the market and expand its offering.
Its strategy of asset diversification has, since its launch in 2021, largely depended on a network of what its website describes as “carefully selected partners”, which it leverages to research, source and then fractionalise investments into luxury items.
Previous examples of this strategy include the platform’s partnership with WatchFund, which enabled users to purchase 0.1% shares in a €250,000 watch, its collaboration with Mazzanti, which offered fractional investments in a supercar that retails for €650,000, and its latest endeavour to launch shares of artworks by British street artist Banksy with art curator TGB Contemporary.
