Kuwait’s Markaz taps Objectway to enhance client experience, marking vendor’s MENA debut
Markaz, an asset management and investment banking institution based in Kuwait, has selected Italian software provider Objectway to deliver “an enhanced client experience”, marking the vendor’s entry into the MENA market.
Markaz selects Objectway’s wealth management solution
Established in 1974, Markaz operates across 13 countries, offering a range of advisory services and a diversified investment portfolio, and claims to manage assets exceeding $4.56 billion.
Markaz, which sought a modular solution that would “comply with Kuwait’s regulatory framework, and support its relationship managers (RMs) and advisors in delivering tailored client solutions”, according to the vendor, has opted for Objectway’s front-end wealth management platform.
Objectway claims the platform “digitalises as-a-service the entire value chain of private banking, wealth and asset management”, supporting over 100,000 investment professionals to handle more than €1 trillion in assets.
Supporting client management interfaces, advanced analytical tools, and digital client onboarding, among other features, Objectway has previously extended its Digital Wealth solutions to Close Brothers Asset Management in the UK and Kinsted Wealth in Canada.
