VaticAI appoints Mitch Eggers as new COO and chief scientist
VaticAI, an adtech firm specialising in AI-driven solutions within the advertising sector, has named Mitch Eggers as its new COO and chief scientist.
Mitch Eggers, VaticAI’s new COO and chief scientist (Image: LinkedIn)
Founded in 2018 and headquartered in New Jersey, US, Vatic AI claims to be the world’s only generative AI search platform to combine “the accuracy of search advertising with the scale of the entire internet”.
The company reports that its search algorithm can analyse over 1.2 trillion web interactions and is integrated with major platforms like Google, Facebook, and Instagram.
Eggers, hailed as a “game-changer” by CEO and president Dilip Krishnan – who himself only joined the company in May – will lead data science initiatives for VaticAI’s AI-driven audience intelligence products.
This includes VectorMath, which offers predictive financial qualification services across numerous industries where minimal financial vetting is vital.
Eggers brings over 30 years of expertise in “harnessing advanced analytics to drive business growth”, according to a company statement.
Before joining VaticAI, Eggers acted as the chief data scientist at DAIVID, a London-based adtech, for the past eight months. Prior to this, he worked as the chief scientist at the likes of Lightspeed Research and Kantar Profiles.
