Digital asset neobank Keytom launches in the UAE
Keytom, a new digital asset-focused neobank, has launched in the UAE with the aim to help customers better manage their digital assets “in one convenient location”.
New digital asset neobank Keytom launches in UAE
Founded in 2022, the UAE’s latest entrant into the financial sector says its “vision lies in dismantling financial barriers and uniting fiat and crypto domains within a cohesive framework accessible to everyone”.
Currently, Keytom allows customers to transact in crypto and USDT and offers saving and investment products, with the intention to soon introduce swaps and fiat options.
The Dubai-based start-up enables its customers to monitor their funds through a unified interface accessible via both a mobile application and web browsers.
Eugene Krasicki, founder and CEO of Keytom, says the challenger has “dedicated significant efforts” to integrating cryptocurrencies into its services due to crypto’s continued “prominence in financial markets”.
Krasicki claims this “inclusive approach and recognition of market potential” makes the company “stand out in the neobanking space”.
Keytom states its “next phase of evolution” will involve the introduction of cashback services, collateral loans, and staking, aiming to implement these features in late 2024 and early 2025.
Furthermore, the company is preparing for global expansion, having secured various licences worldwide. These include a VASP (Virtual Asset Service Provider) licence in the Czech Republic, allowing Keytom to operate within Europe, and an MSB/FINTRAC (Money Service Business) licence in Canada.
The UAE is currently witnessing a surge of fintech activity, with Keytom’s announcement following the recent unveiling of hybrid digital challenger Ruya Bank’s intentions to debut.
