Report: The state of UX research in financial services
Financial services are undergoing a rapid transformation. Providing exceptional digital experiences has become imperative to foster customer trust and loyalty and differentiate from competitors.
Our research shows that 88% of product teams believe user experience (UX) research links to effective decision-making and improved business outcomes, including product adoption and customer satisfaction.
Featuring insights from product leaders at JP Morgan Chase & Co, Capitec Bank, TD Bank, and more, this free reports investigates:
- Why customer experience (CX) is the key differentiator in an increasingly fierce market.
- Strategies for growing UX research maturity.
- Challenges and key focus areas for product leaders in financial services.
Please contact the FinTech Futures team to gain access to this free report.
The “State of UX research in financial services” is brought to you by Maze