Chargebacks911 hires Bank of America and Apple execs to drive global growth
Chargebacks911, a provider of chargeback management technology, has appointed Guy Harris as its chairman of the board and Eric M. Hoffman as president of interbank solutions and board member.
Harris’ appointment follows his recent retirement as head of merchant services at Bank of America. Prior to that, he served as the president of North America and global revenue for payment solutions provider Elavon.
Hoffman moves from Apple, where he was director of Apple Pay business development, and one of the first hires by Apple in 2014 to scale Apple Pay.
At Chargebacks911, he will be leading new strategic initiatives and will work to scale out the firm’s go-to-market strategy globally.
Hoffman is also the current president of the board of directors of the Electronic Transactions Association (ETA), having been on the board for the last eight years.
Monica Eaton, CEO and founder of Chargebacks911, comments on the appointments: “It is rare to find two financial powerhouses with such acumen, leadership, talent, and unparalleled success; and with such diverse backgrounds.
“We have approached an era that is transforming at an unprecedented rate, both in terms of technology and as an industry. To continue to remain a market leader requires grit, diversity, and contagious passion.”
She adds that Harris and Hoffman “deliver on all three” and bring “unmatched expertise” to the company.
Hoffman says he’s worked with Harris for a decade and “admired his success at both Bank of America and Elavon”. He adds their joint tenure at Chargebacks911, combined with Eaton’s leadership, provides “a winning formula” for the firm’s “high growth goals”.
“I was attracted to the business by Monica’s entrepreneurial talent, and vision to solve the pain points that chargebacks cause for the entire industry,” Harris says.
The company was founded in 2012 by Eaton when her previous e-commerce business started receiving high levels of chargebacks.
Today, the Florida, US-based company serves more than 2.5 million merchants and over 50 financial institution customers globally. To date, it says it has protected over 10 billion transactions, preventing more than $186 million being lost to first-party misuse.
In 2020, it launched Fi911, a new brand of chargeback management services for financial institutions and fintechs.