TradeIt teams with IBM Cloud for Financial Services
TradeIt and IBM Cloud for Financial Services have teamed up to help developers add universal brokerage functionality to financial apps, platforms, and websites, reports David Penn at Finovate.
TradeIt says developers will be able to use its instant order management solution TradingTicket and its portfolio management product PortfolioView on the IBM Cloud in order to synchronise data and trading with most online US brokers.
TradeIt’s technology connects retail investors to their brokers via the myriad financial services they interact with every day in their mobile banking apps and social media.
The firm says by enabling consumers to go seamlessly from reading a stock quote on a watchlist in their PFM app’s dashboard to making an actual investment with their online broker, TradeIt removes friction from the trading and investing process, improving the customer experience.
And by leveraging APIs, TradeIt states that it is able to make these connections securely, maintaining the privacy of the user’s financial information.
TradeIt has raised $12 million in funding and includes Valar Ventures and Newfund Capital among its investors.
Founded in 2014, the company is headquartered in New York City. TradeIt’s partners include TheStreet, Marketwatch, Motley Fool, StockTracker, and iStockAlerts.
