Santander café branches in Chile include Zytronics biometric touch screens
Santander’s new millennial branches
Zytronic says that its touch sensors have been key to the transformation of Santander WorkCafé branches, a project commissioned to the South American customer experience company PX Group.
The Santander WorkCafé is a type of bank branch in Chile that, you guessed it, incorporates a café.
These branches include an interactive wall of four 55” screens presenting information including news, economic statistics, promotional material for Santander and other details.
Branches also have PX Group D-One kiosks, each with a 21” Zytronic screen, designed for customers to interact with them and fulfil their banking needs.
Zytronic Multitouch Projected Capacitive Technology (MPCT) touch sensors are integrated into the sign-in kiosk and video wall that is a central feature of each Santander WorkCafé.
PX Group uses its Multimodal Biometric Access Profiler (MBAP) to control sign-ins, that eliminates passwords or secret questions and replaces it with biometric data.
The general director for the commercial and retail banking division, Matías Sánchez, says that this type of branch is a reflection of the changes that we are seeing in the bank’s relationship with customers.
By the end of the year, the bank plans to have 20 WorkCafé branches across the country.
