Credit Union of Ohio signs for Bankjoy’s digital banking tech
Bringing digital joy to Credit Union of Ohio
Digital banking services company Bankjoy may bring a bit of joy to the members of Credit Union of Ohio, writes Julie Muhn at Finovate.
The credit union is now leveraging Bankjoy’s online and mobile banking tech to bring its members a new, omnichannel banking experience.
The move is strategic for Credit Union of Ohio, the vendor says. The credit union’s VP of marketing and strategic planning, Jill Gerschutz, says the implementation is an “ideal way” to retain members because it shows that Credit Union of Ohio is adapting and evolving with new trends. Gerschutz also hopes the move will boost the number of members who use the credit union’s mobile app. “We see the importance of constant movement to enhance our services – especially when it comes to technology and their online banking needs,” she states.
After Credit Union of Ohio’s previous online banking provider announced it was discontinuing its product and would no longer provide updates, the credit union turned to Bankjoy. “With an ever-changing technology environment,” Gerschutz notes, “we knew this was crucial to finding a new product.” And since Bankjoy has already worked with all of Credit Union of Ohio’s third-party vendors, the transition would be an easier one.
Other factors swaying Credit Union of Ohio toward Bankjoy included the number of customisation options as well as the start-up’s “innovative nature”, such as offering facial recognition and TouchID login options.
