UK money platform Nudgg pushes to launch
An “impartial money platform”
UK-based personal financial management start-up Nudgg is prepping for launch.
The firm, which was founded last year, is offering a service that gives “marginal gains” for saving. Like many other start-ups it wants to provide an app that helps users “do a little more and save towards bigger things in life”.
Nudgg calls itself an “impartial money platform” which allows retail customers to view all their financial accounts in one place and make direct comparison against each of those accounts.
It also provides education and insights to consumers; and its product will be available on mobile, desktop and as an app (Android and iOS).
Nudgg reckons there is an “abundance of tools” – such as open banking – available to consumers as part of a “shift towards secure hyper-convenience”.
In fact, in January on Twitter, the company said it was looking to integrate with UK challenger bank Monzo’s APIs.
Nudgg is currently in beta mode and is offering sign ups to customer on its website ahead of its launch. No official launch date has been set yet.
The start-up was founded by the brothers Charlie and Tom Richardson.
Charlie has worked at Munich Re and Oakwell Capital, and as a private client stockbroker at Redmayne Bentley.
Tom has been employed at firms such as MB Capital and Investment Management.
