Australia Post taps i2c for digital payments push
Australia Post is partnering with processor i2c Inc. to “expand and modernize” its digital payments offerings. Under the pact, the Australian postal service will use i2c’s Agile Processing platform to roll out enhanced digital functionality for its payments products, including the Load&Go GPR Visa card, along with gift, multicurrency travel and corporate incentive cards. The i2c platform also will underpin future financial services products from Australia Post.
With Australia’s high rate of contactless mobile penetration and tech-savvy consumers, user experience is particularly important to competing for share in the market, according to i2c. The company’s Agile Processing platform will help Australia Post better serve that sophisticated audience by offering advanced mobile functionality, expanded services and integrated cross-channel capabilities for consumers and corporate customers, i2c said. The platform also will help drive cardholder engagement and communications and enable the postal service to quickly roll out new features and solutions.
Australia Post is one of several postal services across the globe that have moved into offering payments and financial services products, leveraging their established footprints and high levels of trust among consumers. “As letter volumes decline, postal services around the world are looking to transform their value proposition with new digital capabilities, products and channels to capture growth in financial services, payments, e-commerce and other trusted services,” said Amir Wain, CEO, i2c. “Offering a modern portfolio of financial services is a critical part of this transformation.”